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Here’s our most recent news release publicizing the program we added to do some fund raising for Toys for Tots. We don’t mess around with our giving the way a lot of organizations do. Whenever we do a program like this, our donations are always based on the gross sales price. None of this “x% of the sale of this product after costs but before taxes…” blah blah blah. Why? Because once there’s talk of donating some portion of the PROFIT from an item, there’s a whole lot of leeway as to how that profit amount can be manipulated. Throw in enough “expenses” and there is no profit left to donate from. So we always start with the sales price. If the price is $10 and we say we’ll donate 15%, then you know we’re donating $1.50. That’s it. No fancy mathematical gymnastics needed.

So, here’s the press release:

Catch a Kernel, Help a Kid – Gourmet Popcorn Company Adds Program to Benefit Toys for Tots

Gourmet Popcorn company JustPoppin.com creates special 3 Pack of Made in the USA Kernel Katcher Popcorn Bowls to benefit the U.S. Marine Corps’ Toys for Tots Program.

Sarasota County, FL., December 10, 2009 — To wrap up the holiday season with some additional charitable giving, JustPoppin.com has packaged together a patriotic mix of red, white, and blue Kernel Katcher Popcorn Bowls at a special price and a full 15% of the gross sales price will be donated to the U.S. Marine Corps’ Toys for Tots program.

Kernel Katcher Popcorn Bowl 3 Pack - Toys for Tots Benefit

Kernel Katcher Popcorn Bowl 3 Pack - Toys for Tots Benefit

Toys for Tots’ fund raising efforts at Christmas time are legendary. For JustPoppin.com, the tie in between a fun food like popcorn, and bringing some fun to less fortunate children seemed natural. Knowing that customers would be buying Kernel Katchers to give as gifts anyway, JustPoppin.com created the Red, White, and Blue Toys for Tots 3 Pack, providing the bowls and the shipping at special reduced prices. This gives buyers the chance to treat themselves to something special while helping a child as well.

The American Made Kernel Katcher Popcorn Bowl was designed and patented by a dentist.   Says JustPoppin.com’s Jennie Smolow, “popcorn and home entertainment go hand in hand. When a person is engrossed in an entertainment experience, they are likely to reach into their popcorn bowl and put a handful into their mouth without looking for unpopped or under-popped kernels which can chip or break teeth and are also a choking hazardespecially for children. The Kernel Katcher Popcorn Bowl reduces these risks and makes enjoying entertainment at home safer and more delicious than ever.”

JustPoppin.com has made fund raising and charitable giving a core part of its business. This program, benefiting Toys for Tots, is one in a line of programs benefiting organizations such as the American Cancer Society, icompassion.org, Last Opportunity for a Second Chance, the Michael Weiss Foundation, and others.

About JustPoppin.com:
JustPoppin.com is an online gourmet wholesale and retail company created by popcorn lovers and is a leading supplier of the unique mushroom popcorn variety of kernels, gourmet hulless popcorn kernels, and movie theater popcorn kernels to home users, group and office users, and small business users. JustPoppin.com’s popcorn is always farm fresh from America’s Heartland.

In addition to gourmet popcorn kernels, the company offers a variety of popcorn flavoring, seasoning, and popping oil, as well as “straight from the farm, fresh” caramel popcorn in decorative gift tins. JustPoppin.com also caters to groups and organizations with wholesale, as well as easy and profitable fundraising packages.

Visit www.JustPoppin.com
now for wholesale inquiries or to set up your own popcorn fund raising program.

About Toys for Tots:
Toys for Tots is an annual program started by the U.S. Marine Corps more than 60 years ago with the goal of providing new toys at Christmas time to economically disadvantaged children. Each year, gifts are given to millions of children in communities all over the country. Toys for Tots depends on donations and gifts from individuals, organizations and companies to support its efforts. For more information, visit www.toysfortots.org. This news release does not express or imply endorsement of JustPoppin.com by Toys for Tots.

Here’s a news release about a fund raising program we’re doing to benefit the American Cancer Society for Breast Cancer Awareness Month, though the program will continue indefinitely.

JustPoppin.com custom packaging for breast cancer awareness event.

JustPoppin.com custom packaging for breast cancer awareness event.

– FOR IMMEDIATE RELEASE –

Gourmet Popcorn Company Pops The Question About Breast Cancer

Gourmet Popcorn company JustPoppin.com creates fund raising program to encourage women to “Pop the Question” to their friends and loved ones about getting a mammogram.

Sarasota County, FL., October 26, 2009 — In honor of Breast Cancer Awareness Month and in support of this year’s Making Strides Against Breast Cancer event at the Sarasota Polo Club on October 24th, gourmet popcorn company JustPoppin.com created an online fund raising program allowing visitors to its website, www.JustPoppin.com, using coupon code “PopTheQuestion“, to buy gourmet popcorn products knowing that 10% of their purchase price will be donated to the American Cancer Society. JustPoppin.com also provided enough delicious and pink Cranberry Punch popcorn to feed everyone at the Survivors & Caregivers Reception where, in addition to popcorn, “Popping The Question” was on everyone’s lips.

“Pop The Question” was the theme of the reception at the Sarasota Making Strides event Saturday, October 24th. It’s the brainchild of keynote motivational speaker and entertainer Lynn McDonald. To her, Popping The Question about whether a woman has had, or scheduled a mammogram is as important as it gets. “The more often people Pop The Question, the more it will be on the minds of women everywhere, and the more likely they will be to get a mammogram” says McDonald.

The Pop The Question theme seemed an especially perfect fit for the event when JustPoppin.com got on board as a supporter. Lynn McDonald used the pink popcorn to reinforce the Pop The Question theme through out her multifaceted presentation. “We’re happy to have added to this event in support of such an important cause as finding a cure for breast cancer. Won’t it be nice when breast cancer is a thing of the past and “Pop The Question” can go back to referring to only one thing?” says JustPoppin.com principal Jennie Smolow.

She continues, “It was also important for us to be active in this cause going forward. That’s why we created the “PopTheQuestion” coupon code for our online gourmet popcorn store.” Visitors to the website who enter the coupon code “PopTheQuestion” at checkout will be buying delicious gourmet popcorn products and contributing toward programs to find a cure for breast cancer and to encourage women to “PopTheQuestion” about the importance of getting a mammogram.

The JustPoppin.com Pop The Question fund raiser to benefit Breast Cancer Awareness will continue indefinitely.

About JustPoppin.com:
www.JustPoppin.com is an internet-based business created by gourmet popcorn lovers. The company offers a wide range of flavors and varieties of popcorn, and popcorn items, including the unique Mushroom Popcorn variety of kernels, “straight from the farm, fresh” caramel popcorn in decorative gift tins, and popcorn seasonings. JustPoppin.com also caters to groups and organizations with wholesale, as well as easy and profitable fundraising packages.

www.JustPoppin.com is a leading supplier of gourmet mushroom popcorn kernels, hulless popcorn kernels, and movie theater popcorn kernels to home users, group and office users, and small business users. JustPoppin.com’s popcorn is always farm fresh from America’s Heartland.

About Lynn McDonald:
Lynn McDonald is an entertaining and engaging motivational speaker. Her high energy, humorous, and unforgettable presentations are experiences your audience will never forget. Lynn will make any event a smashing success as she delivers a playful yet powerful motivational message.  She can be reached at www.whereislynn.com or 941-302-0054.

Visit www.JustPoppin.com/ptq.html now to set up your own popcorn fund raising program.
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